"Your E-Book Is Reading You"

Digital-book publishers and retailers now know more about their readers than ever before. How that's changing the experience of reading. Click here for the full text. 

This is an article from the Wall St. Journal 6-29-2012  which is a 'must read' because it's important that we know how much digital book publishers and retailers now know about our reading habits.  This is fascinating because it could change the way authors write their books.